19, Aug, 2019
Retail sales of automobiles declined by 6% in July

In

New Delhi: Retail sales of automobiles across the country fell by 6% year on year to 1654535 units in July, as consumption demand continues to remain subdued due to the overall slowdown in the economy and lack of credit availability, data released by Federation of Automobile Dealers Associations on Monday showed. Passenger vehicle manufacturers resorted […]

Brands pay billions of dollars globally a year to promote their products through influencers who have sizable followings on top social media sites. But a new report suggests that, for a good chunk of their spending, those advertisers are getting ripped off. Influencer marketing gives brands of all sizes a […]

The slowdown in the automobile sales has taken a hit on motor vehicle insurance premiums, with the public sector New India Assurance Co Ltd registering a six per cent decline in Q1 of FY20. “The motor vehicle insurance market was not buoyant as the vehicles sales was down. But we […]

Honda Car India sales have dropped by 41.4 per cent in June 2019 selling 10,314 units in the domestic market as compared to 17,602 units which were sold in the same month last year. In the same month, the Japanese carmaker exported 252 units. Honda is among the top five carmakers in […]

Shipping containers stacked at Kwai Tsing Container Terminal, operated by Hong Kong International Terminals Ltd. Paul Yeung/Bloomberg © 2017 BLOOMBERG FINANCE LP If you have not noticed by now, President Trump has a fetish with international commerce in merchandise.  That might be understandable a century ago, when trade among countries […]

The European Commission has released its latest Trade and Investment Barriers Report (TIBR), laying out barriers to international trade across the EU. The report identifies a total of 425 measures restricting international trade in countries outside the EU – a record high – with 45 new trade barriers established in […]

Marketers are increasingly using videos in a variety of ways to promote products and services. They use videos for Youtube, landing pages, recorded webinars, emails and more. Videos also help introduce brands to potential customers and build lasting relationships with existing customers. On average, businesses publish 18 videos each month, according to […]

That’s the core question at the heart of ‘It Takes,’ the first global marketing campaign of the Women’s Tennis Association (WTA) since 2015. Based on an idea by boutique brand experience agency Stevie & Fern in St Petersburg, Florida, the WTA asked more than 140 players, ranging from those in […]

Etihad Airways expressed its interest to buy stake in Jet Airways under the bidding process run by the airline’s lenders on Friday. The State Bank of India-led consortium of 26 lenders also received two non-binding bids for purchasing stake in the embattled airline. “Etihad Airways today confirmed its interest to […]