16, Feb, 2019
Digital Marketing: How to use hashtags to capture consumers attention on Social Media

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The hashtag wave seems to have gripped brand marketing plans. Whether one talks of creating awareness, increasing visibility, showcasing content or encouraging audience participation, brands increasingly believe that creating a hashtag, or even latching onto trending user generated ones, works wonders. Looking back, the #IceBucketChallenge in 2014, the longest running […]

If you want your business to grow, then you’re going to have to set aside both time and money to marketing. That’s not an issue when you’re an enterprise level business that has the resources to spend on marketing. These types of businesses may even have an entire marketing department […]

Tax moves will revive consumption, says HDFC’s Deepak Parekh Consumption to GDP ratio in India is extremely low and taxes had slowed down consumption. The tax moves announced today will be significant in reviving consumption, says HDFC’s Deepak Parekh.Income Tax: Key highlights from FM Piyush Goyal’s speech -Individual taxpayers with […]

AP Alexandria Ocasio-Cortez Freshman U.S. Rep. Alexandria Ocasio-Cortez is almost certain now to be seated on a powerful committee that will oversee Wall Street and the rest of the banking industry. The firebrand New York Democrat needs just a rubber stamp vote to get named to the House Financial Services […]

Pete Najarian The short-term outlook of many in the options market has veteran trader Pete Najarian holding the fewest number of trades in his career, he told CNBC on Wednesday. “I have the smallest amount of equity in the options world that I’ve ever had since I’ve been trading,” Najarian, […]

American illusionist David Blaine has spent more than two decades stunning audiences and amassing a notable fortune with his extreme — and even unearthly — endurance feats. But when it comes to managing his career, he follows one very down-to-earth rule. “Whenever I make a decision, I always try to […]

Apple CEO Tim Cook greets shoppers at a Palo Alto Apple store on Sept. 21, 2018 for the release of the iPhone XS and iPhone XS Max. Apple’s stock climbed 6.8 percent Wednesday after the company reported that iPhone sales — once considered the most important metric for the company […]

Chinese President Xi Jinping promised on Monday to lower tariffs, broaden market access and import more from overseas at the start of a trade expo designed to demonstrate goodwill amid mounting frictions with the United States and others. The Nov. 5-10 China International Import Expo, or CIIE, brings thousands of […]

Five experts on how investors should position portfolios amid US-China trade war   3:53 PM ET Wed, 19 Sept 2018 | 04:10 The trade war between the U.S. and China heated up this week. Both countries exchanged new rounds of tariffs that affect billions of dollars worth of goods and products, […]

Netflix shares fell Friday after the company reported mixed earnings, beating on subscriber growth but missing on revenue. But the stock will soon recover if major analysts are to be believed. The shares dropped 3.9 percent, trading at $339.21, after making an attempt shortly after the opening bell to trade […]

Information technology professionals in Asia are set for a lucrative future, according to a new report that found tech wages in the region are on the rise. U.S.-based software management firm Puppet surveyed 3,000 IT professionals globally and found that salaries in Asia Pacific outpaced Europe in 2018. IT practitioners […]

The Nerdwax team wants to stop your glasses from sliding Sometimes the best business ideas come from the most trivial challenges. For Nashville-native Don Hejny, the light bulb turned on after his glasses slid down the bridge of his nose. The touring audio engineer-turned-entrepreneur set out to solve the slippery […]

On Tuesday, Conde Nast International will launch Vogue Business, a fashion industry title that is aimed at professionals, after a turbulent couple of years for the publisher. Vogue Business will start as a newsletter, rather than a website, aiming for a niche audience over having broad reach. The new magazine […]

Young man working out and swimming laps There is a common myth that those who achieve success or accomplish something extraordinary in this world are born with rare qualities that set them apart from the rest of us. But the idea that success requires that “special something” is what prevents […]