Kohl’s knows its women’s apparel business needs work. And it has a plan to try to fix it. “Our women’s business remained challenged throughout the year,” CEO Michelle Gass told analysts during a post earnings conference call on Tuesday. “We recognize that we need a much more significant reinvention in women’s […]
About 10 years ago, I arrived at the Hong Kong International Airport for the first time. After the 16-hour flight from San Francisco, I had a day of meetings ahead of me. Upon exiting the plane, I was shocked to be screened for fever and any signs of flu from […]
At the age of 17, while doing his undergraduate course in computer science from PES University, Bengaluru, Ayush Bansal had to guide a student, who was a domestic help, in choosing the right career. Thanks to Ayush, he works at a multinational company today, earning about Rs 50,000 a month. Ayush Bansal, CEO […]
Conjure up your best memes, because the Ethereum Marketing DAO, a decentralized autonomous organization that comprises over 50 of blockchain’s finest marketing personnel, is now welcoming proposals about how to market Ethereum. Fill in the form before next Sunday, and you (yes, you!) can submit an idea for a project that you think would help market […]
You may now be able to start a new business in five days with minimal processes. The government is set to slash the requirements & time taken for starting a new business from 10 process and 18 days to five processes and as many days. Ten key services, including name reservation, incorporation […]
Despite the various proclamations that we are living in an age of increasing footloose behaviors and we are going to have multiple careers throughout our life, the prospect of losing one’s job still has many of the pangs associated with other forms of grief. Indeed, losing your job is perhaps […]
The next wave of billion-dollar business ideas–the new Googles, Netflixes, and Amazons–will emerge in the next two to three years. That’s according to technology forecaster and strategist Daniel Burrus, CEO of Burrus Research. “Two to three years is fast,” says Burrus. “This is a gigantic opportunity. This is an entrepreneur’s dream.” […]
It doesn’t matter what industry you’re in: your business idea will only sell if it’s marketed properly. For new entrepreneurs, marketing is often a daunting process. It’s not easy to find the right marketing mix for the right audience. While the amount of money you set aside plays a key […]
Have you ever had a killer idea for a product or service and then thought, “Now what?” Maybe you have a great business concept, but you don’t know where to start. Bringing an idea to life isn’t easy. It requires passion, patience, and, most importantly, the ability to execute. The […]
You can buy and sell, but you should really develop and understand the product just like trading. If you are a web designer or graphic designer, you can start a business with it, by training people to learn your skills. You can make money from blogging through advertising such as Google […]
New Delhi: Indiabulls Housing Finance Limited (IBHFL) on Friday sought from the Delhi High Court an observation that the current court case should not affect the ordinary course of business of the company. The court was hearing the public interest litigation filed by an NGO against it which seeks a probe […]
Apple TV+ officially debuted to the public yesterday, but Apple has been teasing and promoting the launch since March. New data from iSpot.TV, first reported by The New York Times, sheds light on how much Apple is spending on marketing for TV+. The report explains that Apple is taking a ‘slow-roll’ approach […]
The courage necessary to take a business idea from concept to completion is something that resonates with most entrepreneurs. When just starting out, especially if you’ve never started a business before, it can be difficult to know if your idea is really worth pursuing. Some plans, no matter how good […]
Carol Dweck, world-renowned Stanford University psychologist’s latest book, Mindset: The New Psychology of Success, she describes the two opposing mindsets that people possess. These outlooks are the view that each of us holds about our abilities and talents. And they may also be what is holding back your career. In a recent […]
Historically, the practice of sponsorships has followed a “brand message first, fan experience second” cadence. In the past, brands tended to value recognition over engagement and poured their sponsorship dollars into naming rights, signage and logo placement to stand out. Through partnerships, brands expected to reap the benefits of this […]
