16, Feb, 2019
Digital Marketing: How to use hashtags to capture consumers attention on Social Media

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The hashtag wave seems to have gripped brand marketing plans. Whether one talks of creating awareness, increasing visibility, showcasing content or encouraging audience participation, brands increasingly believe that creating a hashtag, or even latching onto trending user generated ones, works wonders. Looking back, the #IceBucketChallenge in 2014, the longest running […]

Apple CEO Tim Cook greets shoppers at a Palo Alto Apple store on Sept. 21, 2018 for the release of the iPhone XS and iPhone XS Max. Apple’s stock climbed 6.8 percent Wednesday after the company reported that iPhone sales — once considered the most important metric for the company […]

China is already planning for next year’s international import expo. SHANGHAI, China — China’s largest city rolled out the red carpet this week to help President Xi Jinping try to show other nations how serious his country is about becoming their best customer. By official figures, more than 400,000 buyers […]

FBI Director Christopher Wray; CIA Director Gina Haspel and Director of National Intelligence Dan Coats arrive with other U.S. intelligence community officials to testify before a Senate Intelligence Committee hearing on “worldwide threats” on Capitol Hill in Washington, U.S., January 29, 2019. A new government report calls China the top […]

The Nerdwax team wants to stop your glasses from sliding Sometimes the best business ideas come from the most trivial challenges. For Nashville-native Don Hejny, the light bulb turned on after his glasses slid down the bridge of his nose. The touring audio engineer-turned-entrepreneur set out to solve the slippery […]

Luke Sharrett | Bloomberg | Getty Images Altria’s Marlboro brand cigarettes are displayed for sale at a liquor store in Nashville, Tennessee. Marlboro-maker Altria on Thursday reported fourth-quarter financial results that matched analyst expectations and gave investors more insight on its new e-cigarette and marijuana investments as its core cigarette […]

The number of companies warning of a slowdown in China is growing, with both construction machinery company Caterpillar and chipmaker Nvidia blaming weaker demand in the country for disappointing figures, a bad omen for the global economy. “Sales in Asia/Pacific declined due to lower demand in China, partially offset by […]