15, Dec, 2019
Apple taking ‘slow-roll’ approach to marketing TV+, spending data shows

TV

Apple TV+ officially debuted to the public yesterday, but Apple has been teasing and promoting the launch since March. New data from iSpot.TV, first reported by The New York Times, sheds light on how much Apple is spending on marketing for TV+. The report explains that Apple is taking a ‘slow-roll’ approach […]

Interestingly, the sales spurt has not been restricted to just the metros, as smaller cities such as Hubli, Jabalpur, Raipur, Ranchi, Kochi and Nagpur too have posted robust numbers. Rains may have washed out some keenly awaited contests in the ongoing cricket World Cup, but that has not deterred Indian […]