15, Dec, 2019
WTA Launches First Global Marketing Campaign In Four Years: ‘It Takes’

launches

That’s the core question at the heart of ‘It Takes,’ the first global marketing campaign of the Women’s Tennis Association (WTA) since 2015. Based on an idea by boutique brand experience agency Stevie & Fern in St Petersburg, Florida, the WTA asked more than 140 players, ranging from those in […]

South American firm Vale, one of the world’s largest mining companies, has opened an artificial intelligence (AI) center at its Tubarao site in Vitoria, Brazil. In an announcement Tuesday, the business said that the center was aiming to “leverage the adoption of innovative and disruptive technologies in all areas of […]